Newsletter of the WU Executive Academy – Vienna University of Economics and Business

Dear readers,

In the current Financial Times (FT) Executive MBA ranking, our Global Executive MBA moved up 18 places to number 44 worldwide, being the 14th-best EMBA program in the EU and the 4th-best in the German-speaking world. Get all the details on the 2015 ranking here.

Although an MBA cannot guarantee an open door to the C-suite, it is still a powerful way for a female executive to invest in herself, her career and her future. Prof. Barbara Stöttinger, Dean of the WU Executive Academy, has identified eight key benefits which an MBA holds for women in particular.

Happy Reading!
Your WU Executive Academy Team


Top result in the FT Executive MBA Ranking 2015:  # 44 worldwide for the Global Executive MBA

In this year’s FT EMBA Ranking the flagship program of the WU Executive Academy has achieved an excellent overall result, moving up 18 places to 44th worldwide. The Global Executive MBA is now the 14th-best EMBA program in the EU and the 4th-best in the German-speaking world. With this remarkable result, the WU Executive Academy leaves behind renowned international universities, including SDA Bocconi or Copenhagen Business School.

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Faculty Insights: Why money doesn’t (always) make you happy

“Many successful managers are caught in a vicious circle of always wanting more. But more money not automatically means more happiness and satisfaction”, says Prof. Johannes Steyrer, Academic Director of the Professional MBA Health Care Management and Head of the Research Institute for Health Care Management and Health Economics. Read more about the biggest killers of happiness in life and why you should enjoy your strips of duck breast without balsamic vinegar from Modena.

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Career Story: Sandeep Kumar, Director at Sandeep Kumar Films

“It was the MBA program that led me to realign my values and what I really wanted to do in my life”, says Sandeep Kumar, Director at Sandeep Kumar Films. Today, the former project manager produces, directs and acts in Bollywood films produced in Austria, which are presented at national and international festivals around the globe. In this month’s Career Story, Sandeep explains how he managed to become an award-winning filmmaker.

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Business and Corporate Development Strategies: One Program, three countries

Managers cannot ensure the long-term success of businesses unless they take the right strategic decisions. The new Business and Corporate Development Strategies program, jointly offered by the WU executive Academy and the University of St. Gallen, enables managers to excel at devising and implementing effective and efficient strategies and deepen their understanding of their roles as strategic decision-makers in an international environment. A particular highlight for the participants is their participation in the world’s most renowned strategy management conference in Berlin. Application deadline is March 31, 2016.

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Female executive and the right MBA: 8 benefits that make the difference

Women are still behind their male counterparts both in position and pay. The good news is that executive education is one of the best ways to overcome this dilemma. Which benefits the right MBA holds in particular for female executives on their way to the C-suite is explained by Prof. Barbara Stöttinger, Dean of the WU Executive Academy.  By the way: Like last year, we are again granting female leaders scholarships for the Global Executive MBA and the Professional MBA. Apply now!

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Alumni Application Tips: Exotic students more than welcome!

As a humanities graduate with years of experience in the art business, Elisabeth Kreuzhuber, management consultant and former gallery owner, arguably did not meet the profile that many associate with the typical MBA candidate. Nonetheless, she was determined to stick to her goal of acquiring in-depth management knowledge. Why this was one of the best decisions in her life and why she recommends other “exotic students” to follow her example is outlined by the Professional MBA Marketing & Sales alumna in this edition of our Alumni Application Tip series.

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LinkedIn-Tip: Company Pages – a powerful content communication tool

Company pages are one of LinkedIn’s most underestimated features. In this tutorial, our online-marketing expert Ritchie Pettauer explains how to set up a corporate page in under one hour. The biggest challenge, however, remains in finding and optimizing the perfect publishing strategy.

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Fact of the month: 93 students in the biggest class in the history of the Professional MBA

With 93 students, the current class of the Professional MBA is not only the largest one in the history of the program, but also very international: More than 70 percent of the participants are not from Austria. Read in the November Fact of the Month why the international outreach is not the only feature why the Professional MBA stands out from other comparable MBAs in Europe.

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Upcoming Events:
Access MBA Fair Belgrade Nov. 12
Access MBA Fair Bucharest Nov. 14
Access MBA Fair Budapest Nov. 21
Online Global Executive MBA Info-Session Nov. 30
All Events

Please do not hesitate to contact us with your questions, suggestions or feedback.

Kind regards,

Prof. Dr. Barbara Stöttinger, Dean
Dr. Astrid Kleinhanns-Rollé, Managing Director
Events Schedule a
WU Executive Academy
Vienna University of Economics and Business
Welthandelsplatz 1
Building EA
1020 Vienna, Austria