Newsletter of the WU Executive Academy – Vienna University of Economics and Business

Dear readers,

Navigating social media spaces with confidence is now a necessity for all executives: traditional media are printing posts and even the US president communicates through Twitter. In keeping with the times, we at the WU Executive Academy are proud to invite you to read our newest newsletter series, "The Digital CEO."

Learn more about Dr. Wolfgang Eder’s strategy for the leading people in turbulent times. Check out the photos and the event review of our last Alumni Lounge which attracted over 140 guests!

Plus, take a quiz from Prof. Nikolaus Franke to see if you are among the rare species of "natural born entrepreneurs".

Happy reading!
Your WU Executive Academy Team

PS: If you’re still deciding which program is right for you, join us on May 18 at our MBA & Master of Laws Info-Session in Vienna.


voestalpine CEO shared his leadership tips with WU Executive Academy alumni

Over 140 participants at the Alumni Lounge on April 20 did not want to miss the unique opportunity to see voestalpine CEO, Dr. Wolfgang Eder. The Austrian industry pioneer shared stories from his four decades at the globally active voestalpine group. If you want to re-live the event, check out the review and the picture gallery.

Read more


Get tips and tricks from two true Austrian pioneers

Today’s business world needs bold, self-anchored and emotionally intelligent leaders – or in other words: pioneers. With the new program “Pioneers of the 21st Century”, the WU Executive Academy caters to this demand. With this in mind, two distinguished Austrian forerunners, Dr. Hans Peter Haselsteiner and Franz Viehböck, give their personal advice for the pioneers of the future via video message.

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Gennady Gorshkov, Head of Tax at Deutsche Bank Russia Group

“During my studies I managed to completely rearrange and fundamentally expand my view on the financial sector,” says Gennady Gorshkov in this month’s career story. The Professional MBA Finance alumnus describes his path from a young intern to head of tax at Deutsche Bank Russia and explains why of all things, he would like to change places with a math teacher for one day.

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New program helps to navigate through the maze of big data

Data scientist is said to be the “sexiest job of the 21st century”. More and more companies are desperately looking for experts who manage to extract valuable knowledge out of the data jungle. A brand new program of the WU Executive Academy offers high level input. “Data Science” will start on November 8, 2017.

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How to make a coincidence happen in 3 steps

“It was just a coincidence,” people often say when they explain why they got into a management position. Does this mean that they were just lucky? No, says Dr. Conrad Pramböck. In the video, our executive search partner explains how you can build an environment that invites coincidences to happen.

Watch the video


How social media has changed the world

Just 10 years ago, platforms like Facebook were nothing more than fun and games. By now, the US president communicates through Twitter, traditional media prints social media posts and our professional contacts are in our pockets wherever we go. Our social media partner Sabine Hoffmann, founder and CEO of the agency ambuzzador, writes about the changing significance of social media for individuals and businesses. We hope you enjoy our newest newsletter series “The Digital CEO”.

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Are you an entrepreneur? - Insights from Prof. Nikolaus Franke

If you are able to think and act entrepreneurially, your career will advance more rapidly and you will be more successful, says Nikolaus Franke, Academic Director of the Professional MBA Entrepreneurship & Innovation. However there are very few individuals who inherently own the ability to identify and exploit new opportunities. Do the self-evaluation test: Do you count among the rare species of entrepreneurs?

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MBA & Master of Laws Info-Session in Vienna

On Thursday, May 18, 2017, we warmly invite you to our next MBA & Master of Laws Info-Session in Vienna. Meet our alumni and program managers on Campus WU and get your personal update on the Executive MBA, the Professional MBA and our Master of Laws programs as well as an overview on the various financing options.

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Upcoming events:
Access MBA Fair in Vilnius May 10
Access MBA Fair in Sofia May 13
Access MBA Fair in Bucharest May 15
Access MBA Fair in Budapest May 17
MBA & Master of Laws Info-Session May 18
The Social and Economic Impact of Brexit on Britain’s European Neighbors May 18
Resilience of Place: Networking in an age of division May 22
All events 

Please do not hesitate to contact us with your questions, suggestions or feedback.

Kind regards,

Prof. Dr. Barbara Stöttinger, Dean
Dr. Astrid Kleinhanns-Rollé, Managing Director
Events Schedule a
WU Executive Academy
Vienna University of Economics and Business
Welthandelsplatz 1
Building EA
1020 Vienna, Austria